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28 Jun 2024
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Things to Know

Ah, the Emerald Coast! If you're lucky enough to be planning a trip to this stunning slice of paradise, you're in for a treat. With its powdery white sand beaches and shimmering turquoise waters, it's no wonder this spot in northwest Florida is a go-to for discerning travelers. July is peak season, so let's make sure you pack with both style and savvy. Here's your ultimate guide to packing for the Emerald Coast in July.

Weather Overview

Average Temperatures

July on the Emerald Coast is sunny and warm. Expect daytime temperatures around 89°F (32°C), perfect for beach bumming and water frolicking. Evenings cool down to a pleasant 75°F (24°C), ideal for beachside dinners and sunset strolls.


Yes, it's sunny Florida, but don't be fooled! July brings about 7 inches of rainfall, usually in the form of quick, dramatic afternoon thunderstorms. Pack for sunshine but be ready for a brief, cooling shower.

1. Beach Essentials


Let's talk swimwear. You’ll need options, darling. Think chic bikinis, elegant one-pieces, and those fabulous swim trunks that make you feel like a million bucks. After all, you'll be living in these by the beach and poolside.

Beach Towel

A plush, oversized beach towel is a must. Look for something quick-drying and large enough to sprawl out on. Bonus points for matching your beachwear.

Sun Protection

The Florida sun is not a joke. Slather on the SPF 50+, and don’t forget a luxurious wide-brimmed hat and sunglasses. You want to protect that beautiful skin while looking effortlessly glam.

Beach Bag

Opt for a spacious, stylish beach bag. Something water-resistant and chic enough to carry from beach to bistro. Compartments are your friend here—keep everything organized and sand-free.

Flip Flops or Sandals

Comfort is key, but style is a close second. Pack a pair of elegant flip flops or those trendy sandals that can transition from beach to cocktail hour seamlessly.

2. Clothing

Lightweight Clothing

Think breathable, think breezy. Cotton and linen are your best friends. Pack light, stylish pieces:

  • T-shirts and tank tops
  • Shorts and skirts that keep you cool and stylish
  • Sundresses that flow beautifully in the coastal breeze
  • Lightweight, long-sleeve shirts for sun protection

Evening Wear

Nights on the Emerald Coast are a bit cooler, perfect for al fresco dining. Bring a light jacket or a stylish wrap. Casual is the vibe, no matter the location.

Swim Cover-Up

A swim cover-up or sarong is perfect for those quick transitions from beach to beachside cafe. Look for something that doubles as a dress to save space.

3. Accessories

Reusable Water Bottle

Hydration is key. Bring an insulated water bottle that keeps your drink cool and looks good doing it.

Snorkeling Gear

If underwater adventures are on your agenda, bringing your own snorkeling gear ensures a perfect fit and top-notch hygiene. Go for quality fins, masks, and snorkels.

Waterproof Phone Case

Protect your tech! A waterproof phone case is essential for snapping those envy-inducing beach photos without worry.

Cooler Bag

A stylish cooler bag for your beachside refreshments. Keep your drinks and snacks perfectly chilled while you bask in the sun.

Beach Umbrella or Tent

Create your own shady oasis with a portable beach umbrella or tent. Go for something easy to set up but stylish enough to match your beach vibe.

4. Miscellaneous Items

Travel-Sized Toiletries

Travel light with luxe, travel-sized toiletries. Shampoo, conditioner, body wash, and toothpaste should all fit into a chic toiletry bag.

First Aid Kit

A mini first aid kit for those unexpected mishaps. Band-aids, antiseptic wipes, and pain relievers should do the trick.


Downtime is important. Pack your favorite beach reads, load up your tablet with must-watch shows, and don’t forget a portable speaker for your beach playlist.

Insect Repellent

Mosquitoes can be a nuisance, especially inland. A high-quality insect repellent will keep the bugs at bay while you enjoy the great outdoors.

5. Important Documents

Identification and Wallet

Make sure your ID, credit cards, and some cash are handy. A sleek travel wallet can keep everything organized and stylish.

Itinerary and Reservations

Have digital or printed copies of your itinerary, reservations, and any tickets for activities. Organization is the key to a stress-free vacation.

Final Tips

Check the Weather

While July is mostly sunny, those afternoon thunderstorms can sneak up on you. Keep an eye on the forecast and pack accordingly.

Pack Light

Versatility is key. Choose items that can be mixed and matched to create multiple outfits. This keeps your suitcase light and leaves room for those irresistible local finds.

Plan for Activities

Whether you're into watersports or fine dining, pack accordingly. Bring the right gear and a few dressier options for upscale dinners.

With this refined yet practical packing list, you're all set for a luxurious trip to the Emerald Coast in July. Embrace the sun, sand, and sea, and create unforgettable memories in style. Enjoy every moment of your summer escape!

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